Purple Shampoo - Vegan Toning Shampoo for Blonde, Grey and Silver Hair - Free of Harmful Sulfates and Paraben - Purple Color Corrector to Reduce Yellow Brassy Tones, 12 fl oz

WHO TO USE: HOW TO USE: Massage a small amount of the shampoo into wet hair, lather well and rinse thoroughly; for best results, follow the color extend shampoo with Verb Purple Mask Special Feature: Vegan,Not Tested On Animals Ingredients: Verb® Purple Shampoo: Aqua/Water/Eau, Sodium Lauroyl Sarcosinate, Cocamide Mea, Glycerin, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Sodium C14-16 Olefin Sulfonate, Laureth-3, Dimethyl Isosorbide, Boswellia Carterii Oil, Euterpe Oleracea Fruit Extract, Panthenol, Anhydroxylitol, Calcium Gluconate, Carnosine, Gluconolactone, Hydroxypropylammonium Gluconate, Hydroxypropylgluconamide, Maltodextrin, Xylitol, Xylitylglucoside, Maleic Acid, Glycol Distearate, Trideceth-12, Glycol Stearate, PEG-150 Distearate, PEG-12 Dimethicone, Parfum/Fragrance, Polyquaternium-7, Polyquaternium-10, Quaternium-80, Sarcosine, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Amodimethicone, Lauric Acid, Xanthan Gum, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Sodium Chloride, Potassium Sorbate, Sodium Benzoate, Cetrimonium Chloride, Peg-12 Allyl Ether, Citric Acid, BHT, Linoleamidopropyl PG-Dimonium Chloride Phosphate Dimethicone, Sodium Sulfate, Propylene Glycol, Sodium Acetate, Isopropyl Alcohol, Benzyl Alcohol, Silica, Dehydroacetic Acid, Tartaric Acid, CI 60730 (Ext. Violet 2), Amyl Cinnamyl, Benzyl Cinnamate, Benzyl Salicylate, Citral, Citronellol, Geraniol, Hexyl Cinnamyl, Hydroxycitronellal, Butylphenyl Methylpropional, Limonene, Linalool, Alpha-Isomethyl Ionone. VPS01-S21. ingredients listed may vary slightly from products received. please refer to your packaging for the most up-to-date ingredient information and any warnings or instructions. • PURPLE SHAMPOO: This color neutralizing shampoo gently cleanses and brightens, hydrates and nourishes while toning yellow hues; the color enhancing shampoo is designed to reduce brassiness in color-treated blonde, grey and silver hair • BRIGHT, VIBRANT TONES: Verb Purple Shampoo for brassy hair deposits a small amount of Pro-grade violet pigment into hair to keep blondes bright and reduces brassiness by 24% after just one use • INGREDIENTS: Pro-grade violet pigment in the hydrating shampoo cancels out brassy tones; Açaí Extract deeply moisturizes; Frankincense Oil smooths and nourishes; and Coconut Fatty Acids enhance softness and shine • ONLY GOOD STUFF: This PETA-certified, paraben free, sulfate free and gluten free shampoo for women and men is vegan and cruelty free; the brightening shampoo is safe for use on color treated hair